Indianomics partners with Great Indian Food Trip
If you are already connected to me via Social Media, than you would have seen my posts about me and my channel partnering with ScoutMyTrip for the Great Indian Food Trip (GIFT).
What is The Great Indian Food Trip?
Great Indian Food Trip is an initiative by ScoutMyTrip to help find the best food in India. Last year with their hugely successful ‘South Indian Biryani Trail’ which covered Hyderabad, Bangalore, Chennai, Coimbatore and Calicut. The second edition now kicks off with the ScoutMyTrip team knocking on the doors of Indore to explore and experience the culinary delights of the city.
The Story of Poha
Kick-starting the mega campaign from Mumbai, the ScoutMyTrip team will reach Indore on 29th March 2018. The distance would be covered over two days from Mumbai considering hot weather. Also exploring the changes and variations between how simple dishes like ‘Poha’ (flattened rice) change between Maharashtra to Madhya Pradesh. Despite poha being one of the most popular breakfast dishes all over India, ScoutMyTrip considers the Indore variation to this simple but iconic dish very innovative. Especially when sprinkled sev on top and served with jalebi on the side. Thus, giving it a taste, a signature flavor that is considered to be uniquely Indore.
And other delicacies of Indore!
But the ScoutMyTrip team won’t stop with Poha. Tanmay together with Neha will also be indulging in two days of chaat and other street-food especially made by legendary chaatwaalas. People get in line, just to dig their fingers into a culinary bomb. Whetting the appetite further, there’s a visit to the Sarafa bazaar. Sarafa Bazaar holds the distinction of being the only Night Food Market in India, something which even Maximum City, Mumbai cannot stake claim.
The plan in Indore is to meet numerous foodies and travelers over meetups over the three days. Indulging in dishes like ‘garadu’, ‘bhutte ki kees’, non-vegetarian delights, Johnny hot dog and many more. The team would conduct food-tasting sessions, analyze ingredients and draw comparatives amongst each version.
The Great Indian Food Trip Experts
This interesting and mouthwatering road trip is being led by avid biker and travel expert Tanmay Pangam (The Angry Saint). Tanmay is riding to Indore on his Royal Enfield Himalayan bike. In Indore, he will be joined by popular travel and lifestyle blogger Neha Ramneek Kapoor (The LifeStyle Stew). Neha is curating the ‘Indore Food Escapade’. Neha and Tanmay together would set out to find out what’s best about Indore’ food and pitting it against cities hugely popular for food like Lucknow, Delhi, Kolkata and Hyderabad.
Speaking about the idea of the Great Indian Food Trip, Deepak Ananth, CEO, ScoutMyTrip said, “The birth of Great Indian Food Trip was a logical step. towards the fact that food is and will always be an essential component of travel exploration. With the Great Indian Food Trip, we want to take dishes from Indore to not just whole of India but the world!” added Ananth.
With the Great Indian Food Trip, we want to take dishes from Indore to not just whole of India but the world!
Deepak Anant, CEO, ScoutMyTrip
Indianomics is proud to parter with ScoutMyTrip for the second edition of Great Indian Food Trip. The on ground crew of Tanmay and Pooja will be sharing their experiences on camera and my channel Indianomics will be helping them put it out for all of you to see. You will be able to watch the episodes on Indianomics TravelVlogs. Be sure you are subscribed to IndianomicsTV for more updates!